Stern, Howard Stern – CBS Bleeds Red – Where’s Rather?
Can you imagine Howard Stern as a James Bond. Neither can I, but maybe he could play the villan. How smart was CBS to let Stern get away. Now CBS is bleeding red ink, and their ratings are in the toilet.
David Lee Roth has tried to replace shock jock Stern, but so far he has not been successful. I have a suggestion for David, imitate Stern, but put your own spin on it.
CBS might try giving Dan Rather a radio show, or maybe have Rather do the first ten minutes of Roth’s show by reading the news. Roth must become Stern if he wants to get ratings. Short and simple. Why try to re-invent the wheel?
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