Joe Francis, founder of Girls Gone Wild got into a fight with Playboy playmate Jayde Nicole, and punched her.

Brody Jenner says he and his girlfriend, Jayde Nicole, were at Guys and Dolls nightclub in West Hollywood celebrating his birthday, when Jayde saw Francis hitting on an Francis’ ex-girlfriend. Okay stop for a minute. Francis was talking to his own ex-girlfriend.

Jayde then made the judgment that Francis was "harassing" his ex-girlfriend, so what does a rational, nonviolent person do, Jayde threw a drink on Francis to embarrass, humiliate, and provoke his expected angry response. The stage is now set for something to happen thanks to Jayde’s good judgment.

Jenner says Francis then pulled Jayde’s hair, punched her in the face and threw her to the ground and began kicking her, but that’s not the whole story. In the video above Jayde says after throwing a drink on Francis, Francis grabbed her and turned her around to confront her, because she had turned her back on him. Jayde says she then SLAPPED Francis in the face, which is how some girls punch. Francis then pulled to the ground with her hair, and punched her.

There doesn’t seem to be any mystery here as to why Francis flew into a rage. He was being slapped and humiliated by someone in front of his ex-girlfriend, and he snapped.

Jenner says Security broke it up and dragged Francis away.

Jenner says he then started yelling at Francis and both men were ejected from the club. Now Jenner is trying to provoke a violent response from Francis.

Outside the club, Jenner says he tried to get back in to see Jayde but security wouldn’t let him. Jenner then saw Joe, punched him in the face, and then someone tased him and he fell to the ground. Sounds like Jenner, Jayde, and Jenner’s friend all came prepared to fight Joe Francis.

Francis left the scene. Smart. The cops, who say a call came in at 2:46 AM for battery, came but no one was arrested.

Jayde says she will press charges against Francis.

Jayde has a black and blue cheek, her face is swollen, she has a bruised left rib and her lower abdomen is sore. Some of her hair also got pulled out.

I’m not going to be all sexist and say what a bad guy Joe Francis is for reacting the way most people would in similar circumstances. I mean seriously, if you were drinking, and someone tried to embarrass you in front of your ex-girlfriend by throwing a drink on you, then slapping you in the face, which is battery, should I then say Francis is a scumbag, but Jayde is not? As far as I’m concerned Jayde needs to go to jail for assault, battery, and harassment. Francis didn’t ask, nor did his ex-girlfriend ask, Jayde to interfere with their conversation. Jayde’s injuries were the direct result of her provoking Francis.

Jayde needs jail time. Jenner also needs jail time for punching Francis in the face unprovoked. Jenner’s friend also needs jail time for tasing Francis with a weapon unprovoked. Some men think they have to act like heroes, when in fact Jenner should have explained to his girlfriend you can’t throw drinks on men, then hit them, and expect nothing to happen. Rihanna hit Chris Brown and he got five years of probation, and she got nothing. We live in a sexist society that claims women are equal. We all know equality allows women to do what men do, with the exception that women can hit, and emotionally abuse a man to provoke a response, and when they get it, the man is blamed. That’s an abusive way to treat men.

Someone came up with the saying, "A man should never hit a woman." So if a person hit another person the other person should just stand there and take it? That sounds abusive to me. Some people believe men don’t have the right to defend themselves against a woman. If a woman attacks a man the man should, by law, have the right to defend himself, and he does, except most in our society are sexist against men. Our society should be saying to women, "if you’re not as strong as a man, then don’t turn a confrontation into a physical one by hitting him." Don’t start a fight you can’t win. If a woman like Jayde starts a physical fight with a man, she should expect the man to respond with physically with his strength and ability, which means the woman will get hurt. It’s not okay to later on start crying and say Joe Francis is a woman beater. I may not like Francis for other reasons, but he didn’t start this fight, so he should not have any charges brought against him. In fact, Francis is the victim because he was not the aggressor, or perpetrator. Jayde, Brenner, and Brenner taser friend were all the agressive perpetrators who attacked Francis simply because they don’t like him.

We need to apply the law equally. If women want equality, then they need to stop expecting men to treat them like it’s the 1800s. If a woman hits a man, a man should hit her back to defend himself if he feels the need, and the woman should go to jail for assault, if the law is applied as it is written.

Men deserve equality too, not reverse sexism like the way this story is being reported elsewhere.

Jenner tweeted on Twitter:

"Joe Francis beat up my lady this morning for no reason! Pulled her to the ground, punched & kicked her..what does that say about him. How can you call yourself a man when you beat up a girl?? Joe Francis is a piece of sh*t. Joe Francis needs to be in jail!!!"

Jenner you’re a sexist jerk. You and you’re girlfriend started this fight with violence, and continued it outside the club again unprovoked, both you and you’re girlfriend need to be in jail. Just because Jayde is a girl doesn’t give her the right to assault (hit, slap, punch, etc.) someone and get away with it just because she is a girl. Let’s not forget, Jayde had an unprovoked feud with Audrina Patridge. Jayde has been starting a lot of fights lately, except this time she picked on someone bigger than she is.

Jennifer Lopez told the new issue of In Style:

"I am terrible with computers. I never go near one. I don’t like them. I barely know how to log on, so I’m never online."

When technology catches up with Jennifer she won’t even realize she’s great with computers, and she’ll even be online without knowing it.

An enlightening video for what is happening right now. Economies around the world are experiencing a major shift into technology driven economies.

Those that don’t know how to use a computer, or internet connected device won’t know what they’re missing. Thanks to future advances in technology, people won’t have to know how to use a computer the way they do now to do computing. Confused? You won’t be … in the future. Using computing devices in the future will be as easy as taking a deep breath, or saying hello.

I used to give lectures at Universities on the future of technology. Now everyone is living that future, because the most exciting technology isn’t just a bunch of cool gadgets, it’s an evolution in our ability to communicate. Long ago we developed the ability to speak for the first time. Technology used to communicate over networks is now allowing us to take our next huge leap in our ability to communicate with each other everywhere at any time.

This may not be a gossip article, which is because there’s more to me than just gossip.

This music video was shot for Sour’s Hibi no Neiro (Tone of everyday) from their first mini album Water Flavor EP. The cast were selected from the actual Sour fan base, from many countries around the world. Each person and scene was filmed purely via webcam.

Director: Masashi Kawamura + Hal Kirkland + Magico Nakamura + Masayoshi Nakamura

Amazing skill in one little music video.

Anne Heche (40) has some strong feelings about her ex husband Coley Laffoon (35). This is kind of like the Twilight Zone, because 99% of all exes that pay child support are men, which reflects very badly on Heche as a mother. This also seems to support the stereotype by courts, and most ex wives, that most ex husbands are bad men, which of course would be very sexist.

So anyway, Anne is a cheater that hasn’t put much thought into how her behavior makes her child with Coley feel. Coley, by the way, has custody of their seven year-old son Homer. Despite Anne thinking Coley is lazy, and even if that is true, it seems Anne isn’t about to start taking personal responsibility for any negatives in her life. This leads us to expect, not suspect, that Anne’s current relationship to her new man James Tupper, whom she also had a five-month-old son Atlas with, will end badly as well.

Laffoon, who is an employee with Los Angeles real estate company Hilton & Hyland, responded by saying:

"After coming home from showing two different clients two different condominiums, I was disturbed to see Anne taking out her personal frustration on the father of her child on national television."

"I wish Anne Heche could see that public bullying isn’t good for the soul or positive for her child. It’s mean."

Heche’s negative comments only highlight how little she cares for her son Homer. Children love both their parents, even if the parents don’t love each other. When one parent attacks the other, especially in a public forum like Late Night with David Letterman, the child feels it is also an attack on him, and the person he loves. Heche isn’t so much hurting her ex, she is hurting her son Homer the most. It’s no wonder Laffoon has primary custody.